Leadership

Jeff Bass

President, Illumination division of Radius

Jeff has nearly a decade of experience on the client side and 15 years on the supplier side, having co-founded Illumination in 2005. Illumination has strong roots understanding consumers across industries and has continued to expand its reach and capabilities through its merger with Radius. Jeff helped build the organization, including research capabilities, operations, sales, and finance from the ground up. He led the development of the Speed Suite line of products and several other key capabilities as well. His client service work has spanned hundreds of projects across a variety of industries including consumer products, advertising, finance, technology and healthcare for many Fortune 500 clients.

His primary focus now is in helping to bring the merged organization together as well as integrating and further building the product offerings across the company.

Jeff holds a B.A. from Bates College in Economics, and an M.B.A from Cornell University.